recently announced the hiring of Erik Alburg as the company’s first chief technical officer.

With more than 20 years of leadership experience, Alburg brings valuable influence to Lawnbot’s founding team during a period of rapid expansion. As CTO, Alburg will lead technical operations, product development, product innovation, and direct the company’s technical and product road maps.

“Erik joins Lawnbot with a wealth of technical experience,” said Kendall Hines , Lawnbot’s CEO and founder. “We are thankful to have his expertise as part of our founding team as we continue to expand into the marketplace with an obsession around making it quick, secure and painless for people and lawn care companies to do business.

Before joining Lawnbot, Alburg was the product manager and engineering manager at Modustri, a Grand Rapids -based IOT start-up. There Alburg helped rollout Ultrasonic IOT technology to Caterpillar, and helped develop the mobile technology platform that simplifies field inspections for the construction industry.

Prior to Modustri, he was the head of development at Thinaire, the world leader in proximity engagement, enabling marketers to make video, print, and physical display units the launchpad for a set of mobile experiences. Alburg was Responsible for overseeing all client NFC deployments, development of NFC supply chain, creation of new NFC industry standards, and creation of SAAS platform for the tracking and reporting of interactions with RFID embedded media.

“It’s exciting to be part of a company like Lawnbot that is growing 80% month over month and helping the industry leap forward into the digital buying age,” Allburg said. “Consumers want products and services at the tips of their fingers, and I am thrilled to on a team that is creating the future standard of buying services for your home in a modern beautiful experience.”

An alumnus of Michigan Technological University (MTU),  Alburg is a Six Sigma Master Black Belt in continuous improvement, he also is an advisor to multiple start-ups in west Michigan.